The Rooz story
From a personal notebook to a brand.
Hi, I'm Sara
Rooz began with a personal habit: writing. For years I wrote every morning — my goals, my tasks, my mood. Slowly I realised writing isn't just a chore; it's a way of becoming aware of your own life.
I wanted to build a planner I'd love to open every day — simple, calm and full of energy. Rooz is that planner, now for everyone.
Why we made Rooz
Many people think writing down goals and tasks is a waste of time. But the truth is that writing makes you aware of yourself. When you write your tasks, you see how you really spend your time and where you can grow. Rooz is here to make that path simpler and more beautiful.
Our values
Minimal design
White space, clean type, and focus on what matters.
Bilingual
Persian and English, with Jalali and Gregorian dates side by side.
Year to day
Connects long-term goals to today's tasks.